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Access to Capital:  How does a small but growing pet company find capital?

Access to Capital: How does a small but growing pet company find capital?

by Carol Frank | Jun 24, 2019 | Business Advice, The Pet Industry

One of the most common questions that I get as an M&A specialist in the pet industry is “How can I find capital to grow my business?”  Growing a pet products company takes access to cash as you build your inventory and accounts receivable.  Ironically, the faster...
The Feeding Frenzy to Acquire Pet Durable/Hard Goods Companies

The Feeding Frenzy to Acquire Pet Durable/Hard Goods Companies

by Carol Frank | Mar 15, 2019 | The Pet Industry

The last six months has seen a big surge in the sale of pet durables (aka hard goods) companies at very solid valuations. My firm was involved in three transactions – the sale of Ultra Paws to R2P Pet, the sale of Planet Dog to Outward Hound, and Gen7 Pets to Petmate....
The Top Considerations When Acquiring a Pet Company

The Top Considerations When Acquiring a Pet Company

by Carol Frank | Sep 6, 2018 | Business Advice, The Pet Industry

by Carol Frank and Craig Lawson Growth through acquisitions has become more prevalent in recent years as business owners view this tactic, among other things, as a way to increase revenue without a significant increase to overhead.  In investment bank speak, this is...
The Top Five Most Important Considerations When Selling Your Company

The Top Five Most Important Considerations When Selling Your Company

by Carol Frank | Sep 6, 2018 | Business Advice, The Pet Industry

By Carol Frank and Craig Lawson Are you a thriving pet company that is considering raising growth capital or exiting your business in the next few years?  If so, navigating the twisting channels of M&A can be costly and tricky if you aren’t prepared well in...
Private Equity’s Love Story with the Pet Industry – Part II

Private Equity’s Love Story with the Pet Industry – Part II

by Carol Frank | May 29, 2018 | The Pet Industry

As I continue to unlock the mystery of private equity for my readers, a few key questions come to mind. What are the advantages of selling to private equity? When selling your company, there are two types of buyers. One is a strategic buyer, or a buyer already in your...
Private Equity’s Love Story with the Pet Industry – Part II

Private Equity’s Love Story with the Pet Industry – Part I

by Carol Frank | May 29, 2018 | Business Advice, The Pet Industry

Since I last wrote about this subject in early 2012, the interest from private equity firms in pet has not waned. On the contrary, interest is as robust as ever and I have no doubt that you, as a pet company owner, get multiple calls per month from private equity...
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Recent Posts

  • What’s Driving the Flurry of Private Equity-backed Mergers & Acquisitions?
  • What is Behind the Robust Pet Industry Acquisition Activity….and Will It Continue?
  • Access to Capital: How does a small but growing pet company find capital?
  • The Pet Industry is on Fire
  • Why Exit Planning Could Be the Project You Tackle During the Pandemic

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  • You and Your Pet

“Mapping a market when launching a new platform is always a challenge, especially when that market is outside your typical investment mandate. We always look to bring on a sharp, knowledgeable advisor to get us up to speed – and we feel so lucky to have built that kind of relationship with Birdseye. Carol and Erin benefit from decades of experience in the pet industry, far-reaching relationships with key players, and an intuitive understanding of how the market operates. Having worked with Birdseye Advisory on both the buyside and sellside, we can vouch for their integrity, incisiveness, and determination. You would be hard-pressed to find a more talented pair to represent you!”

Tyler Frances, Alpine Investors

Business Development

“For Grizzly Pet Products, Carol and her team at Birdseye have been outstanding and a pleasure to work with, – not least due to their extensive expertise in the pet sector. BirdsEye worked very professionally and tirelessly to get the deal done within the agreed time frame. There were of course some tense negotiation moments between buyer and seller, but Birdseye remained even headed throughout, always offering sage advice and not attempting to dictate any decision making.  We achieved a very successful result, in no small part due to the efforts of the BirdsEye team.  They are loyal advocates and people you can trust to act in your best interest without exception.  I can wholeheartedly recommend BirdsEye for the sale of a pet company.”

Harald Fisker, Grizzly Pet Products

Founder and President

“Our company had been approached many times over the years by private equity and strategic buyers.  Building a company from the ground up is a very personal process, and when the time comes, you want to pass that hard work on to the right people who will competently take it to the next level. Carol and Erin at BirdsEye Advisory understand this, and helped us take this step by identifying the right partner that aligned with our core values, goals and vision. We would highly recommend Carol and Erin of BirdsEye Advisory to our fellow pet industry entrepreneurs who are ready to take the next step with their business!”

 

 

Christy Love, Diggin' Your Dog & Super Snouts.

CEO

“We enjoyed working with BirdsEye Advisory Group on our acquisition of Bocce’s Bakery. They were great advocates for their client (Bocce’s), while simultaneously being buyer friendly.  Their Confidential Information Memorandum (CIM) was one of the best we have ever seen, and their in-depth pet industry knowledge was evident throughout the process.”  

Leeraz Zuo, Alpine Investors

“Your energy and enthusiasm for what you do are unmatched.  You have great passion for it.  It also sets you apart in the industry and lends itself to being the best of the best!”

Leslie Jochum, Diggin’ Your Dog

Co-owner & General Manager

“Managing a rapidly growing business and embarking on a sale is no small feat, but Carol and Erin made the process seamless and pleasurable, allowing us to be able to continue to focus on the company.  We were thoroughly impressed with BirdsEye’s ability in leading and managing a competitive process.  They are knowledgeable guides, and were steadfast advocates on our behalf.  

Their experience and hands-on approach is invaluable, and we could not be more impressed with their work to achieve our goals and ensure a great outcome for our brand.”

Andrea Tovar, Bocce's Bakery

Founder

“Carol Frank approached me about an opportunity to acquire Zeus & Company, believing it was a good fit for our Company. We engaged her on a buy-side assignment and she made the introduction, provided credibility for us and was instrumental in negotiations and guiding us to close. We would have not done this acquisition without Carol.”

Jim Alden, Pet Food Experts

CFO

Courtney Bond, Alpine Investors & Board Member of Antelope Pets

“We wanted to find an advisor who could help us better understand the pet industry and identify best-in-class acquisition opportunities. Carol and Erin at BirdsEye Advisory were a perfect fit, and we have benefitted from their wealth of experience in the space. Carol and Erin have represented us in a very professional manner, always holding the utmost respect for our core values, ideals, and goals. They handle every interaction with integrity, skill, and respect. I would highly recommend working with BirdsEye on your next pet-related transaction.”

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BirdsEye Advisory Group

Welcome to the consummate source for pet industry investment banking.

Securities are offered through Finalis Securities LLC Member FINRA/SIPC. BirdsEye Advisory Group is not a registered broker-dealer and Finalis Securities LLC and BirdsEye Advisory Group are separate, unaffiliated entities. 

Birdseyeadvisory.com is a website operated by BirdsEye Advisory Group, LLC, a privately held Colorado limited liability company. BirdsEye Advisory Group provides mergers and acquisitions and exit planning services. Other services, such as securities-related transactions, are offered separately by Carol Frank in her capacity as registered representatives of Finalis Securities LLC Member of FINRA/SIPC.

Get In Touch

birdseye@birdseyeadvisory.com

Boulder, Colorado

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