Articles

Carol Frank has been a columnist for many pet industry publications over the years including APPA, Pet Business, Pet Age, and Pet Product News. This page contains many of the articles she has written in date order as well as articles from guest contributors.

PET INDUSTRY ADVICE

Please feel free to post articles on your website or in print as long as you: include all authorship, copyright information, link to our website, and email your contact information as well as where and how the articles will be used to birdseye@bidseyeadvisory.com.

Are Women Entrepreneurs Different From Men?

Are Women Entrepreneurs Different From Men?

As chair of the University of Colorado Deming Center for Entrepreneurship's Women’s Council, one of the things I am privy to are studies and findings about entrepreneurs: what makes them tick, what motivates them, and how they became entrepreneurs in the first place....

Managing People…. Simplified

Managing People…. Simplified

As I get older and (hopefully!) wiser, I find myself using the phrase “just keep it simple” more and more often. I’m fine with chaotic situations, it’s just that I don’t enjoy them as much as I used to. One of the best ways to “keep things simple” in business is to...

Reference Checking: Why It’s Not Optional!

Reference Checking: Why It’s Not Optional!

EMPLOYEES. Let’s face it, if it wasn’t for having them, business would be a lot easier, wouldn’t it?  But then, how much business could we create if we did everything solo?  Having a solid team of people is among the most important indicators of a successful...

Retail Sales Not Setting the World on Fire

Retail Sales Not Setting the World on Fire

My firm is an avid subscriber of the monthly ITR Trends Report ® written by the dynamic duo of Alan and Brian Bealieu, both PhD’s in Economics and frequent speakers at pet industry events. Recently the subject was retail sales. Although the news wasn’t great, I felt...

Practical Advice for Business Owners with No Time to Waste

Practical Advice for Business Owners with No Time to Waste

A few years ago I was privileged to meet the producer of MSNBC’s show titled “Your Business” when he came to Dallas to interview me for one of their segments. Frank Silverstein is a real pro at interviewing entrepreneurs and getting them to share their successes and...

A Tool for Encouraging Employees to Act like Owners

A Tool for Encouraging Employees to Act like Owners

Want more commitment, loyalty, and productivity out of your best employees?  Give them some skin in the game. This article is about a special program for your “top dog” team members – The Equity Participation Program.  Your best employees are your company’s most...

The Ins and Outs of Pet Product Licensing:  Is it for you?

The Ins and Outs of Pet Product Licensing: Is it for you?

The e-mail I received a few years ago from Joshua Jones (*) was intriguing:  He was eager to talk with me about helping monetize his revolutionary new cat litter box idea.  Joshua is typical of many inventors who have a great idea but no intention of becoming a pet...

 Please feel free to post articles on your website or in print as long as you: include all authorship, copyright information, link to our website, and email your contact information as well as where and how the articles will be used to birdseye@bidseyeadvisory.com.

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