by Carol Frank | Mar 29, 2013 | The Pet Industry
AN INTERVIEW WITH FOUNDER CHRIS BENTLEY As a fellow Boulder resident, I know Chris Bentley through his many community activities, including serving with me on the University of Colorado Deming Center for Entrepreneurship Board of Directors. Chris heads up Deming’s...
by Carol Frank | Dec 26, 2011 | Marketing
Last column summarized some of the most important BRANDING pearls of wisdom gleaned from Doug Gleason and my webcast on Grass Roots Marketing and Brand Building. Today’s column covers the basics of GRASS ROOTS MARKETING. Since the pet industry is full of small...
